Former global head of e-commerce and Loyalty at AccorHotels in Paris, he was responsible for conceiving and launching the loyalty program LeClub and member of the distribution board. Paulo was also managing director for Europe and Middle East at Worldhotels in Germany and global COO of the leading CRS company in Latin America Omnibees.

He is a Senior Lecturer in marketing and Innovation MBAs in France, Germany, Netherlands and Brazil and in 2019 he founded Inn&Out Performance, specialized in projects to improve Global Distribution for independent and chain hotels.